Services

Based in the San Francisco Bay Area, we partner with facilities, specialized recruiters, and interpreters to provide you full service across the United States and Latin America.

Expertise

  • Advertisement evaluation

  • Concept development and optimization

  • Brand architecture

  • Brand equity

  • Product and package evaluation

  • Reputation

  • Culturally sensitive projects

Methodologies

  • In-person interviews

  • Telephone and online interviews

  • Family and friends group discussions

  • In-person and online group discussions

  • Ethnographies

  • Shop-alongs

  • Online boards


Research categories include: Media, education, services for older adults and caregivers, Hispanic retail, financial services, healthcare, food and beverages, baby food, personal and oral care, beauty, fragrances, pet food, home care, beer & spirits and durable goods.